What are the biggest challenges facing business leaders today?
Recently this question was put to a group of CEOs, general managers and senior public sector officials from around the globe in a survey conducted by IBM. Not surprisingly, the challenge most often cited by these business leaders was managing the increasing rate of change within their environment.
Most business leaders recognize that change is both unavoidable and potentially beneficial. Change leads to opportunity, for those willing to embrace it. They argue however, that the rate of change in recent years has never been greater nor posed more risk to their business. One example is the hyper-connectedness of employees, customers, suppliers and business partners. With social media playing an ever-increasing role in the way businesses communicate, managing the message is more important than ever.
One way to do this is through the use of a web-based portal where employees, suppliers and even customers can exchange ideas and feedback. TOPYX®, a social learning management system (LMS), has the ability to connect all of these groups together in a way that can be managed and administered by the company. TOPYX is a cloud-based solution that provides access to a portal, through which the different business interests can interact using a social media format.
Here’s how a social learning management system can help companies to manage their message:
- Share content online. The right LMS can be used to share valuable content with suppliers and vendors. When an authorized user logs in to the portal, they can see the content that is available for them to view and download. Different sets and levels of content can be made available, based on permissions given to that profile by the administrator. The profile is completely customizable, giving as much or as little access as is needed.
- Drive the discussion. By leveraging social learning tools, it allows for the ability to create, manage and moderate communities, based on a wide range of criteria. Separate discussion groups can be created for sales and marketing, technical teams, customer service and even open community forums. In this way, the discussion can be managed and controlled by the company, not an outside force.
- Create a collaborative environment. Use an online platform designed from the ground-up to be a truly a collaborative platform, with the ability to share user profiles, professional certifications, business interests and more – within the company, or with the outside community. This is a way for teams to collaborate and for outside vendors and partners to find the right team within your organization. It’s also a way to streamline the information-sharing process.
The changes being brought about by the growth of social media can either disrupt a business or create opportunity. By making social media work for them, corporate leaders can take control of their message and better manage their business communication.
TOPYX makes it easy for businesses to manage their message, while embracing new technologies. Find out more about TOPYX by requesting a free LMS demo for your company today. Learn how to make change work for you!
Vice President, Business Development