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Social Learning Blog

Knowledge that's networked, plugged in and turned on.

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Get a bigger bang for your marketing dollars!

by Jeff on May 22, 2009

 

Have you wondered about Social Networking?

Do you want to increase marketing reach and effectiveness?

 

Come learn more ….. FREE Live Webinar - 

Create a New Revenue Generating Channel for Your Business

Wed, May 27, 2009 2:00 PM – 3:00 PM EDT

 

69% of US adults who use the internet also use social media—from blogs and discussion forums to podcasts and videos.

 

So if you’re not using social media, you’re missing a big opportunity to engage them.

 

What can you achieve?

  • Extended brand visibility and reach
  • Up to 50% increase in customer satisfaction & retention
  • Increases of up to 54% in demand & revenue

 

Social media and learning solutions enable you to engage and interact with your prospects, customers, and enthusiasts, and then use their participation to grow your business. 

Whether integrated into your existing web presence or as a separate destination portal, social media solutions will help you open up lines of communication, build brand loyalty, and gain more customers. Here’s how you can benefit from social networking:

 

  • Generate demand and increase revenue by developing deeper ties with prospects and building trust. On average, customers engaged with social media spend 54% more than their non-social peers.
  • Establish brand champions to communicate your message through viral channels—and let the community work for you to generate referrals, share product reviews, and foster innovative ideas. Drive offline viewership, online readership, and increased ratings to maximize site traffic and increase advertising revenue.
  • Improve customer satisfaction by giving customers a voice. In a recent study, 89% of best-in-class companies reported year-to-year improvements in customer satisfaction due to social media.
  • Extend your brand visibility & reach by giving your customers, prospects, and partners a voice and interacting with them on a regular basis to create brand buzz and extend PR access.
  • Improve retention by streamlining customer communications and increasing your response rate to customer issues. Customers who use social media and community remain customers 50% longer than non-community users.
  • Advance market research and foster product innovation by conducting online focus groups and leveraging the collective insight, wisdom, and creativity of your customers, prospects, partners, and employees—without the expense of costly research and travel.

Jodi Harrison
Vice President, Business Development
Interactyx Limited
jodi.harrison@interactyx.com 
www.interactyx.com 

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What is Social Learning?

  • 1knowledge acquired by systematic study from a group of two or more people
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